Episode 12: BRAMBLES

Here is the twelfth episode of BBVA Greenfluencers, in which Juan José Freijo, Chief Sustainability Officer and VP, EMEA Government Affairs, Brambles, one of the World's leading companies in reusable packaging services, reveals the secrets of their successful circular business model and what role sustainability plays in it.

  • Brambles is one of the most sustainable logistics companies in the World, how have they achieved this?
  • Their business model is based on the transformation of the circular economy - how do they do it?
  • Ambition, integration and balance between sustainable business and business value creation are the secret of your successful system, what is behind each of them?

Summary text:

In the twelfth episode of BBVA Greenfluencers we travelled to the Brambles offices in Spain to talk to Juan José Freijo, Chief Sustainability Officer and VP, EMEA Government Affairs. Brambles is a world-leading Australian company in reusable packaging services.

Juan José Freijo tells us first-hand how at Brambles they work every day to continue to prove that regenerative packaging supply is possible, through their ambitious and sustainable vision: “For me, sustainable sustainability needs to be nurtured by business values. And this is what we do with every action of our circular business model”.

Don’t miss out on their medium and long-term goals and how they will work to achieve them.